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'Human rainbow' to brighten cancer fundraiser - 13th February 2005
(Credit: ABC News Online)
(media campaign assistance by Mediaman)

Semi-nude fundraisers will use peddle power today to raise money for the Children's Cancer Institute in Sydney.

Hundreds of cyclists are expected to shed their clothes and instead be covered in environmentally friendly, 100 per cent UV proof paint for the Sydney Body Art Ride.

The ride leaves Royal Randwick Racecourse at 11:30am AEDT and will make its way to South Maroubra Beach.

Organiser Jake Lloyd Jones says at the head of the parade will be an art project called the human rainbow.

"It's led by our gold riders, which is famous Sydney radio people and stuff like that all painted gold and then you have volunteers riding in groups of colour - so 100 orange riders, 100 red riders and so on - it's eight colours and it will look like human rainbow from the air travelling down to the beach," he said.

Mr Lloyd Jones says there is even prizes for people who are too modest to take it all off.

"We're encouraging all the participants to dress up and wear their costumes," he said.

"There's a prize for best costume and a prize for best beachware, there's a prize for best ocean-themed costume as well, which we've heard about - ideas some people have had [and] there's best-decorated bike."

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