Pikum!
News
February
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Press
Release
Friends
Win Big With New Online Social Betting Game, Pikum!
6
May 2008 – Friends now have an exciting
new way to compete against each other thanks to
the beta launch today of Pikum! (www.pikum.com),
a new kind of betting game. Similar to an office
sweepstake or pool, Pikum! pits friends against
one another online to see who's the best at predicting
outcomes of major sports, such as the Barclay's
Premiership, and other topical events. Anyone
can create a Pikum and players can stake cash
or play for fun using Pikum's own bragging currency,
Pikles.
Johannes
Larcher, CEO, Pikum!, says: "Pikum! is all
about having fun and pitting your wits and knowledge
against your friends, with the person who makes
the most accurate predictions taking the prize
pool. We're starting with football and rugby,
and will be introducing more categories on which
players can create and play Pikums in the near
future."
Players
of Pikum can invite their friends to join in their
game - the more people playing the game, the larger
the prize pool. With Pikum!, every game has at
least one winner. If no-one in the Pikum gets
all the answers completely right, the closest
one wins. This means that players are playing
each other, rather than the 'house'.
Some
of the very first players getting in on the game
include Virgin Group president and founder Sir
Richard Branson, and sports presenter Helen Chamberlain.
"Pikum!
is a completely new way to make bets," says
Sir Richard Branson. "It's web-based and
innovative; you can have fun making bets against
your social network, not just the house. So the
more friends you have, the bigger the pool! Check
out my own Pikums at www.pikum.com/richard."
You can also find Helen Chamberlain's Pikums at
www.pikum.com/helen.
Pikum! received financial backing from Virgin
USA.
Pikum!
launches in the UK on 6 May and will be open to
a select number of individuals who have been invited
to participate. If you're interested in playing
Pikum, visit www.pikum.com and request an invitation.
You can then invite your friends to play Pikum
and they will be able to get in right away.
Notes
to editors:
Need
more information?
If
you are a journalist and want more information
on Pikum!, or would like to speak to Johannes
Larcher, CEO, or Sean Glass, founder and UK managing
director, please contact Kate Hartley on 020 7386
4862 or email her at kate.hartley@carrotcomms.co.uk.
About
Pikum!
Pikum!
is a new kind of betting game created and played
by users online at Pikum.com. The games can be
played for fun or money (money betting services
are offered through Pikum! Worldwide Limited,
which holds a full eGambling license from the
Alderney Gambling Control Commission).
The
company has attracted top quality financial support
and is backed by Virgin USA and First Round Capital.
The company's founders, Sean Glass, Logan Lindsell,
and Johannes Larcher are serial entrepreneurs
and have assembled an experienced international
management team with experience from companies
such as Yahoo!, Overture and Higher One.
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